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By Abby Hassler

Prince, also known as “The Purple One” is finally getting his very own Pantone color. Pantone and Prince’s Estate announced today (August 14) that the late singer has his own purple hue, “Love Symbol #2,” which is named after the iconic symbol the singer used as an emblem for his name.

Related: Wesley Snipes Beat Out Prince for His Role in Michael Jackson’s ‘Bad’

“The color purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever,” Troy Carter, entertainment adviser to Prince’s Estate, said.

“We are honored to have worked on the development of Love Symbol #2, a distinctive new purple shade created in memory of Prince, ‘the purple one,'” added Laurie Pressman, vice president of the Pantone Color Institute. “A musical icon known for his artistic brilliance, Love Symbol #2 is emblematic of Prince’s distinctive style. Long associated with the purple family, Love Symbol #2 enables Prince’s unique purple shade to be consistently replicated and maintain the same iconic status as the man himself.”

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